Sasha Evans, the visionary co-founder of Cannabis Lane Consulting, brings a wealth of expertise from the corporate world into the cannabis industry. With a distinguished background in project management, real estate and construction, operations and sustainability, and technology, Sasha has managed commercial developments for global brands, overseen operations for one of Canada’s tallest high-rises, and spearheaded national technology initiatives, including app launches and major events across North America.

A Transformational Journey: From Corporate Leader to Cannabis Advocate

Sasha’s transition into the cannabis space began after a life-altering illness disrupted her career in corporate asset and property management. Battling autoimmune and chronic health conditions, she discovered that traditional medications only masked symptoms, offering little improvement to her overall wellness. Her journey toward recovery took a pivotal turn when she found profound relief through medical cannabis, sparking both personal healing and professional inspiration.

This transformational experience ignited Sasha’s passion for cannabis advocacy. Drawing on her extensive corporate expertise, she aims to bridge the gap between traditional business practices and the unique opportunities within the cannabis industry. Sasha is dedicated to helping others understand the plant’s therapeutic potential, from the Entourage Effect to the ways genetic variations influence individual responses to cannabis.

A Catalyst for Collaboration and Innovation

Sasha has cultivated strong connections within the cannabis community, collaborating with prominent brands, influential leaders, and celebrities. These relationships have inspired groundbreaking partnerships, including her collaboration with Scott Ross, a like-minded entrepreneur and advocate. Together, they co-founded Cannabis Lane Consulting, combining their complementary expertise to guide individuals and businesses toward success in this rapidly evolving industry.

A Legacy of Resilience and Innovation

Sasha’s journey is as unique as her vision. An accomplished individual with an extraordinary story, she has achieved personal milestones such as a Hole in One and holding a high school shot-put record. Her family heritage reflects a legacy of innovation and determination, with connections to historical figures like a signer of the Declaration of Independence, Lawrence of Arabia, and Canada’s first Prime Minister.

Leading the Future of Cannabis Advocacy

At Cannabis Lane Consulting, Sasha champions a sustainable, inclusive, and accessible cannabis industry. She is committed to educating consumers, supporting businesses, and creating innovative solutions that empower individuals and brands. Whether through strategic consulting, sustainability initiatives, or fostering cultural shifts, Sasha’s leadership drives the mission to make cannabis a global force for wellness and positive change.

Through her vision and determination, Sasha Evans is helping to redefine the cannabis industry, ensuring it is a space where healing, growth, and opportunity thrive.